AI AGENTS
Competitor Page-Change Brief on Detected Updates
When a watched competitor page changes, an agent diffs the old and new content, researches what's behind the change.
How it runs
The automated pipeline, trigger to output.
- TriggerScheduled page recheck
- ActionScrape watched pagesFirecrawl
- LogicDetect meaningful change vs snapshot
- ActionResearch change contextExa
- ActionDraft change briefOpenAI
- OutputEmail stakeholdersGmail
What it does
This agent monitors specific competitor pages — pricing, product, careers — and only acts when one materially changes. It captures the diff, researches context from surrounding web sources, and drafts a tight "what changed and why it matters" brief delivered by email.
When to use it
For competitive intelligence and product marketing teams who want signal, not noise. Instead of re-reading rival pages weekly, you get an email only when something actually shifts, with the change interpreted for you.
How it works
- 1A scheduled trigger re-scrapes the watched URLs on a set interval.
- 2Firecrawl pulls each page to markdown and the flow compares it against the last stored snapshot.
- 3A logic step stops the run unless a meaningful diff is detected, ignoring cosmetic noise.
- 4Exa searches for corroborating context — announcements, coverage — about the detected change.
- 5The agent (OpenAI) drafts a brief covering the diff, likely intent, and recommended response.
- 6The brief is emailed to the stakeholder list via Gmail with the raw diff attached.
Set it up
What you configure once, before turning it on.
- 1Connect FirecrawlCrawl, scrape, structured extract.
- 2Connect ExaNeural search across the web.
- 3Connect OpenAIModels, embeddings, files.
- 4Connect GmailRead, draft, send, label.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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