MARKET RESEARCH
Quarterly Competitive Analyst Agent
Each quarter, an agent autonomously researches the full competitive set, gathers and cross-checks evidence from multiple sources.
How it runs
The automated pipeline, trigger to output.
- TriggerSchedule: quarterly kickoff
- ActionRead tracked list + prior memoConfluence
- ActionPlan and run multi-source researchExa
- ActionCross-check and scrape evidenceFirecrawl
- ActionDraft narrative strategy memoOpenAI
- OutputPublish cited memo to ConfluenceConfluence
What it does
Acts as a standing competitive analyst. Once a quarter it works through your competitive set, decides which sources to pull for each company, cross-checks claims, and writes a narrative strategy memo — trends, threats, and recommended responses — rather than a flat data dump. Every claim carries a citation.
When to use it
Use it for the quarterly strategy ritual where leadership needs synthesis and a point of view, not just raw signals. The agent handles the judgment calls (which competitor moved most, what it means) that a fixed pipeline can't.
How it works
- 1A quarterly schedule starts the analyst agent.
- 2The agent reads the tracked competitor list and prior memo from Confluence for continuity.
- 3It plans and runs research per competitor, drawing on Perplexity, Exa, and Firecrawl as each question demands, and reconciles disagreements between sources.
- 4OpenAI drafts the narrative memo with an executive summary, per-competitor movement, and recommended actions.
- 5The agent publishes the cited memo as a new Confluence page under the strategy space and links it from the prior quarter's.
Set it up
What you configure once, before turning it on.
- 1Connect PerplexitySearch-grounded answers with citations.
- 2Connect ExaNeural search across the web.
- 3Connect FirecrawlCrawl, scrape, structured extract.
- 4Connect OpenAIModels, embeddings, files.
- 5Connect ConfluenceSpaces, pages, blueprints.
- 6Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 7Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 8Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

Run this workflow in your colony.
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