MARKET RESEARCH

Competitor Launch Social Sentiment Digest

Twice a week, gathers public reactions to recent competitor launches, gauges sentiment and the loudest complaints, and emails a digest to product and marketing leads.

CategoryMarket Research
Enginesim
Difficultyintermediate
Triggerschedule
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerTwice-weekly schedule
  • ActionGather reactions and score sentimentPerplexityPerplexity
  • LogicCluster into themes; rank complaints and praise
  • ActionFormat sentiment digest
  • OutputEmail digest to leadsGmailGmail

What it does

Twice a week it collects public discussion around your competitors' recent launches, assesses overall sentiment, and surfaces the most common praise and complaints. It packages the findings into an email digest so your team learns how the market is actually reacting, not just what the press release claimed.

When to use it

Use it when reception matters as much as the launch itself — you want to know if a rival's new feature is landing flat, where users are frustrated, and which gaps you could exploit in positioning or roadmap.

How it works

  1. 1A schedule trigger runs twice weekly.
  2. 2Perplexity gathers public reactions and discussion tied to recent competitor launches and classifies sentiment.
  3. 3A logic step groups feedback into themes and pulls out the top complaints and standout praise.
  4. 4The digest is formatted with sentiment scores, theme highlights, and source links.
  5. 5The finished digest is emailed to the product and marketing distribution list via Gmail.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect PerplexitySearch-grounded answers with citations.
  2. 2
    Connect GmailRead, draft, send, label.
  3. 3
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  4. 4
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  5. 5
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.