MARKET RESEARCH
Competitor Launch Social Sentiment Digest
Twice a week, gathers public reactions to recent competitor launches, gauges sentiment and the loudest complaints, and emails a digest to product and marketing leads.
How it runs
The automated pipeline, trigger to output.
- TriggerTwice-weekly schedule
- ActionGather reactions and score sentimentPerplexity
- LogicCluster into themes; rank complaints and praise
- ActionFormat sentiment digest
- OutputEmail digest to leadsGmail
What it does
Twice a week it collects public discussion around your competitors' recent launches, assesses overall sentiment, and surfaces the most common praise and complaints. It packages the findings into an email digest so your team learns how the market is actually reacting, not just what the press release claimed.
When to use it
Use it when reception matters as much as the launch itself — you want to know if a rival's new feature is landing flat, where users are frustrated, and which gaps you could exploit in positioning or roadmap.
How it works
- 1A schedule trigger runs twice weekly.
- 2Perplexity gathers public reactions and discussion tied to recent competitor launches and classifies sentiment.
- 3A logic step groups feedback into themes and pulls out the top complaints and standout praise.
- 4The digest is formatted with sentiment scores, theme highlights, and source links.
- 5The finished digest is emailed to the product and marketing distribution list via Gmail.
Set it up
What you configure once, before turning it on.
- 1Connect PerplexitySearch-grounded answers with citations.
- 2Connect GmailRead, draft, send, label.
- 3Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 4Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 5Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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