AI AGENTS

Inbound demo prep from a HubSpot booking

When an inbound demo is booked through HubSpot, gathers company intel and lead context and posts a pre-demo brief to the sales rep's Slack so they qualify faster.

CategoryAI Agents
Enginepaperclip
Difficultyintermediate
Triggerevent
Steps6
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerInbound demo booked in HubSpotHubSpotHubSpot
  • ActionRead contact & company propertiesHubSpotHubSpot
  • LogicFlag fit by size & segment
  • ActionResearch company & intentExa
  • ActionDraft pre-demo brief with discovery questions
  • OutputPost brief to assigned rep in SlackSlack

What it does

When a prospect books an inbound demo via HubSpot, the agent reads the lead and company record, researches the company's size, market, and recent activity, and assembles a short pre-demo brief: who they are, why they likely reached out, and questions worth asking. The brief reaches the assigned rep in Slack minutes after booking.

When to use it

You get inbound demo requests and reps need fast context to qualify and tailor the call. Ideal for PLG and inbound-heavy sales teams using HubSpot.

How it works

  1. 1A HubSpot meeting-booked event triggers the run.
  2. 2The agent reads the associated contact and company properties.
  3. 3It branches on whether the company looks like a fit by size and segment, flagging the brief accordingly.
  4. 4Exa researches the company for recent context and likely intent.
  5. 5The agent drafts a pre-demo brief with discovery questions.
  6. 6It posts the brief to the assigned rep in Slack.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HubSpotCRM, deals, marketing, support.
  2. 2
    Connect ExaNeural search across the web.
  3. 3
    Connect SlackChannels, DMs, threads, mentions.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.