CONTENT CREATION
Generate social variants from a blog and hold them for human approval before posting
When a blog row is marked Ready in Airtable, this drafts social variants and an image, writes them back to Airtable for review.
How it runs
The automated pipeline, trigger to output.
- TriggerAirtable row status set to ReadyAirtable
- ActionDraft social variants with OpenAIOpenAI
- ActionGenerate cover imageImage generation
- ActionWrite drafts back to Airtable for reviewAirtable
- LogicWait until row is flipped to Approved
- OutputPublish approved variants across platformsSocial publishing
What it does
Adds a human checkpoint to repurposing. When a content row in Airtable is marked Ready, the flow generates social variants and a cover image and writes them back into the same row. It then waits: nothing publishes until an editor reviews the drafts and changes the row to Approved, at which point the variants cross-post automatically.
When to use it
Use it on regulated, brand-sensitive, or executive-bylined content where auto-posting is too risky. The AI does the drafting grind; a person keeps final say.
How it works
- 1An Airtable row's status changes to Ready, firing the trigger.
- 2The flow reads the article body from the row.
- 3OpenAI drafts LinkedIn, X, and Instagram variants.
- 4generate-image creates a cover image.
- 5Drafts and image URL are written back into the Airtable row, status set to Needs Review.
- 6A logic gate checks whether the row was flipped to Approved; if so, post-to-platforms publishes the variants.
Set it up
What you configure once, before turning it on.
- 1Connect AirtableBases, tables, views, automations.
- 2Connect OpenAIModels, embeddings, files.
- 3Connect Image generationManaged Nano Banana image renders, metered per image.
- 4Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Content Creation workflows
Build a Dropbox B-roll library from exported blog drafts
Triggers when a new blog draft file lands in a Dropbox folder, generates a Replicate B-roll clip for each paragraph.
Generate B-roll clips when a blog post is marked Ready in Notion
Watches a Notion blog database for posts flipped to 'Ready', splits the body into paragraphs, and generates a short B-roll video clip for each paragraph with Replicate.
On-demand: turn a blog URL into narrated B-roll clips
Accepts a blog URL via webhook, scrapes the article, generates a B-roll clip per paragraph with Replicate and a voiceover with ElevenLabs.
On-Demand Screenshot Freshness Report from a Slack Command
A writer requests a freshness check in Slack for a specific docs page; the workflow inspects every screenshot on that page, scores each by age and version gap.
Sync a Figma master frame into localized hero renders
Pulls the current master hero frame and its text layers from Figma, generates a localized image variant for each locale defined in Airtable.
Research-driven localized hero banners tuned per market
An agent researches cultural and seasonal cues for each target market, adapts the master hero concept to fit local context, generates a tailored image per locale.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.
