MARKET RESEARCH

Track which events your competitors are sponsoring

Monitors a watchlist of competitors and detects when any of them is announced as a sponsor or speaker at an upcoming event.

CategoryMarket Research
Enginesim
Difficultyintermediate
Triggerschedule
Steps7
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerDaily schedule sweeps the competitor watchlist
  • ActionSearch competitor names against sponsor and speaker termsBraveBrave Search
  • ActionScrape event pages to confirm listing and tierFirecrawl
  • ActionVerify genuine sighting and summarize contextOpenAI
  • LogicDrop sightings already in the log
  • ActionAppend new sightings to AirtableAirtableAirtable
  • OutputSend real-time Slack alertSlack

What it does

Watches your named competitors and surfaces the moment one shows up as a sponsor, exhibitor, or speaker on an event page. Each sighting is recorded with the event, competitor, sponsorship tier, and date, then pushed to the team as a real-time alert.

When to use it

Use it to learn where rivals are spending event budget and showing up in front of buyers. It is most valuable when you want to counter-program: book the same shows or pre-empt their announcements.

How it works

  1. 1A daily schedule starts the sweep against your competitor watchlist.
  2. 2Brave Search queries for each competitor's name alongside sponsor, exhibitor, and speaker terms.
  3. 3Firecrawl scrapes the matching event pages to confirm the listing and capture the sponsorship tier.
  4. 4OpenAI verifies it is a genuine sighting, not a stale or false match, and summarizes the context.
  5. 5A filter drops anything already in the log to avoid duplicate alerts.
  6. 6New sightings append to Airtable and fire a Slack alert with the competitor, event, and tier.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect Brave SearchWeb, news, image, video search.
  2. 2
    Connect FirecrawlCrawl, scrape, structured extract.
  3. 3
    Connect OpenAIModels, embeddings, files.
  4. 4
    Connect AirtableBases, tables, views, automations.
  5. 5
    Connect SlackChannels, DMs, threads, mentions.
  6. 6
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  7. 7
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  8. 8
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.