MARKET RESEARCH
Net-New Role Category Alert from Competitor Job Boards
Scrapes tracked competitors' career pages weekly, clusters postings into role categories.
How it runs
The automated pipeline, trigger to output.
- TriggerWeekly schedule fires
- ActionScrape competitor career pagesApify
- LogicCluster titles into role categories
- ActionCompare against per-competitor baselineAirtable
- LogicKeep only net-new categories
- ActionUpdate baseline with new categoriesAirtable
- OutputSlack digest of net-new role categoriesSlack
What it does
This workflow watches a defined set of competitors' public job boards and flags the strategic signal that matters most: the appearance of a *brand-new* role category. When a competitor that has only ever hired sales and support suddenly posts three machine-learning roles, that is a bet you want to know about the day it happens, not a quarter later.
When to use it
Run it when you maintain a competitor watchlist and want an early warning on strategic pivots: a new product line, a geographic expansion, a move upmarket. It is best for teams who already track competitors loosely and want the noise filtered down to genuine net-new signals.
How it works
- 1A weekly schedule fires the run.
- 2Apify scrapes each tracked competitor's careers page and returns current open postings.
- 3A logic step normalizes titles and clusters them into role categories (engineering, GTM, ops, ML, etc.).
- 4It compares this week's categories against the per-competitor baseline stored in Airtable.
- 5A branch keeps only categories that are net-new for that competitor.
- 6Airtable is updated so the new category becomes part of the baseline.
- 7Slack delivers a digest naming the competitor, the new category, and the specific postings.
Set it up
What you configure once, before turning it on.
- 1Connect ApifyActors, scrapers, datasets.
- 2Connect AirtableBases, tables, views, automations.
- 3Connect SlackChannels, DMs, threads, mentions.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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