SALES

Batch postcards to high-intent trial signups logged in Airtable

On a schedule, scans an Airtable signups table for high-intent trials with no mailer sent yet, orders postcards in bulk via the mail API, and marks each row as mailed.

CategorySales
Enginesim
Difficultybeginner
Triggerschedule
Steps5
Setup~5 min

How it runs

The automated pipeline, trigger to output.

  • TriggerDaily schedule
  • ActionQuery high-intent unmailed signupsAirtableAirtable
  • LogicAny eligible rows found
  • ActionOrder postcards via mail APIHTTP webhook
  • OutputMark rows as mailed in AirtableAirtableAirtable

What it does

This workflow runs on a daily schedule, finds trial signups in Airtable that scored as high-intent and haven't received a mailer, sends each one a postcard through your mail provider, and stamps the row so it never gets mailed twice.

When to use it

Use it when self-serve trials come in faster than a rep can react and you want a reliable physical touch on only the best prospects. Batching once a day keeps mail costs predictable and avoids the noise of per-event sends while still reaching hot leads within 24 hours.

How it works

  1. 1A scheduled trigger runs once per day.
  2. 2The workflow queries Airtable for rows where intent_score is high, mailer_sent is empty, and a postal address is present.
  3. 3A logic step ends the run early if no eligible rows are found.
  4. 4For each eligible row it posts a postcard order (address plus campaign template) to the mail provider's HTTP endpoint.
  5. 5It updates each Airtable row with mailer_sent set to today's date and stores the returned mail id for auditing.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect AirtableBases, tables, views, automations.
  2. 2
    Connect HTTP webhookTrigger any URL on agent actions.
  3. 3
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  4. 4
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  5. 5
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

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