SALES

Build a Buyer-Facing Mutual Action Plan When a Deal Reaches Proposal

When a Salesforce opportunity advances to the Proposal stage, this workflow generates a shared Trello board of milestone cards mirroring the deal plan and emails the buyer a link…

CategorySales
Enginesim
Difficultyintermediate
Triggerevent
Steps6
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerSalesforce opportunity enters Proposal stageSalesforce
  • ActionRead close date, amount, and primary contactSalesforce
  • ActionCreate a buyer-facing Trello board for the accountTrelloTrello
  • ActionAdd milestone cards with due dates from close dateTrelloTrello
  • ActionEmail the buyer the board linkGmailGmail
  • OutputWrite board URL back to the opportunitySalesforce

What it does

Turns a Salesforce opportunity into a clean, buyer-facing mutual action plan (MAP) the moment a deal gets serious. It reads the deal's close date and amount, lays out the standard path-to-close milestones as Trello cards, and sends the buyer a single link so both sides work off the same plan.

When to use it

Use it when you want every Proposal-stage deal to start with a shared timeline instead of a scattered email thread. Ideal for AEs who run consistent sales motions and want buyers to see exactly what happens next and who owns each step.

How it works

  1. 1A Salesforce opportunity moves into the Proposal stage and fires the trigger.
  2. 2The workflow pulls the opportunity's close date, amount, and primary contact email.
  3. 3A new Trello board is created and named for the account.
  4. 4Milestone cards (technical review, security, legal, procurement, signature) are added with due dates back-calculated from the close date.
  5. 5The buyer receives a Gmail message with the board link and a short explanation of how to use it.
  6. 6The Trello board URL is written back to the opportunity record for internal reference.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect SalesforceAccounts, opportunities, cases.
  2. 2
    Connect TrelloKanban boards for everything.
  3. 3
    Connect GmailRead, draft, send, label.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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