MARKET RESEARCH

Emergent-Term Deep-Dive Research Agent

When a rising term crosses a threshold, an agent investigates it across Brave Search and Perplexity, decides whether it is a durable trend or noise.

CategoryMarket Research
Enginepaperclip
Difficultyadvanced
Triggerevent
Steps5
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerEmergence-threshold event fires
  • ActionGather usage context from Brave SearchBraveBrave Search
  • ActionCross-check definition and origin via PerplexityPerplexityPerplexity
  • LogicDecide durable trend vs noise
  • OutputWrite positioning brief to Google DriveGoogle DriveGoogle Drive

What it does

When an upstream event signals that a term has crossed the emergence threshold, an agent takes over: it gathers context from Brave Search, cross-checks with Perplexity for authoritative explanations and origin, and reasons about whether the term is a durable shift or short-lived noise. If durable, it writes a full positioning brief — definition, drivers, audience, recommended messaging, and risks — into a Google Drive doc.

When to use it

Use it when a flagged term deserves real investigation rather than a one-line alert. The agent does the judgment work a researcher would: triangulating sources and deciding if it is worth a positioning play.

How it works

  1. 1An emergence event triggers the agent.
  2. 2The agent searches Brave for current usage and result breadth.
  3. 3It queries Perplexity for definition, origin, and credible sources.
  4. 4A reasoning step decides durable trend versus noise; noise ends the run.
  5. 5For durable terms, it composes the positioning brief.
  6. 6The brief is saved as a Google Drive document for the team.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect Brave SearchWeb, news, image, video search.
  2. 2
    Connect PerplexitySearch-grounded answers with citations.
  3. 3
    Connect Google DriveDocs, sheets, slides, files.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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