MARKET RESEARCH
Discover Emerging Patent Filers in Your Space
Monthly, uses Exa neural search to find companies newly filing patents in your technology classifications, enriches each with a company snapshot.
How it runs
The automated pipeline, trigger to output.
- TriggerMonthly schedule
- ActionNeural search for new filers by classificationExa
- LogicFilter out already-tracked assignees
- ActionEnrich new filers with company snapshotFirecrawl
- OutputAppend new entrants to watch listAirtable
What it does
Finds competitors you are not yet tracking. Instead of watching a fixed list, it searches the patent landscape by technology area to surface startups and incumbents that have recently started filing in your space, then proposes them as new watch-list targets.
When to use it
Use when you want your radar to expand on its own — catching emerging threats and new market entrants before they show up on anyone's competitor slide.
How it works
- 1A monthly schedule triggers the discovery run.
- 2Exa runs neural searches over patent databases and tech press for filers active in your target CPC classifications.
- 3A logic step filters out assignees already on your watch list, keeping only new names.
- 4Firecrawl pulls a quick company snapshot (homepage, sector, size signals) for each new filer.
- 5The workflow appends the enriched new entrants to the Airtable competitor watch list, flagged as unreviewed for a human to confirm.
Set it up
What you configure once, before turning it on.
- 1Connect ExaNeural search across the web.
- 2Connect FirecrawlCrawl, scrape, structured extract.
- 3Connect AirtableBases, tables, views, automations.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Market Research workflows
Enrich Inbound Accounts with BigQuery Firmographics and Score Fit
When a new account row lands in Airtable, joins it against BigQuery public business datasets to attach firmographic attributes.
Blend BigQuery TAM with Live Competitor Signals into a Notion Brief
On demand, sizes a chosen segment from BigQuery public data, gathers current competitor signals via Brave Search, and synthesizes a one-page market brief into Notion.
Allocate Sales Territory TAM from BigQuery Geo Data to HubSpot
When triggered by a webhook, queries BigQuery public ZIP-level business data to compute TAM per sales territory.
Hiring Surge Detector with Slack Alert
Detects when a target account's open-role count jumps above its recent baseline and posts a ranked Slack alert to the GTM channel so reps can act on a company that is clearly…
Tech-Stack Shift Inference from Job Descriptions
Reads new job descriptions for target accounts, uses an LLM to extract named technologies and infer stack changes.
Weekly Hiring-Intel Briefing for GTM
An agent reviews the week's accumulated hiring signals across all target accounts, writes a narrative briefing that infers each account's likely initiatives.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.
