SALES
Alert AEs on High-Fit Pricing-Page Intent Spikes
When a tracked account hits the pricing page repeatedly, confirms it is an open HubSpot opportunity, verifies ICP fit.
How it runs
The automated pipeline, trigger to output.
- TriggerPricing-page intent spikeHTTP webhook
- ActionLook up open opportunity in HubSpotHubSpot
- LogicDrop accounts with no open deal
- ActionRe-confirm ICP fit via enrichmentExa
- LogicKeep only ICP-fit, open-deal spikes
- OutputPing deal owner in SlackSlack
What it does
Catches in-market buying signals the moment they happen. When a known account shows a spike of pricing-page visits, it checks that the account is a real, ICP-fit opportunity and pings the deal owner instantly so a rep can reach out while interest is hot.
When to use it
Use it when website intent data is noisy and reps ignore generic alerts. By gating on both an open HubSpot opportunity and ICP fit, it only fires for accounts worth interrupting a rep's day for.
How it works
- 1A pricing-page intent-spike event arrives via webhook with the account domain.
- 2A HubSpot lookup checks whether the domain maps to an open opportunity.
- 3A logic step drops accounts with no open deal to cut noise.
- 4Exa enriches the account to re-confirm current ICP fit.
- 5A branch keeps only spikes from ICP-fit, open-deal accounts.
- 6A Slack alert is sent to the deal owner with the visit count and deal context as the final output.
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Connect HubSpotCRM, deals, marketing, support.
- 3Connect ExaNeural search across the web.
- 4Connect SlackChannels, DMs, threads, mentions.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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