CUSTOMER SUPPORT

Tag Intercom conversations by intent and route to the right team in Slack

Classifies each new Intercom conversation by intent and sentiment, tags it, and alerts the owning team's Slack channel so the right people pick it up fast.

CategoryCustomer Support
Enginesim
Difficultybeginner
Triggerevent
Steps5
Setup~5 min

How it runs

The automated pipeline, trigger to output.

  • TriggerNew Intercom conversationIntercomIntercom
  • ActionClassify intent and sentiment with OpenAIOpenAI
  • LogicRoute by intent and flag urgent sentiment
  • ActionApply intent tag in IntercomIntercomIntercom
  • OutputNotify the owning team in SlackSlack

What it does

Each new Intercom conversation is analyzed for intent (sales, technical support, account/billing, churn risk) and sentiment. The workflow applies an Intercom tag for the intent and pings the matching Slack channel with a short summary and a deep link, so conversations land with the team that can actually resolve them.

When to use it

Use this when a single shared inbox feeds multiple teams and conversations get stuck because nobody knows who owns them. Especially valuable for catching angry or churn-risk messages before they sit unanswered.

How it works

  1. 1A new Intercom conversation triggers the workflow.
  2. 2OpenAI reads the message thread and returns an intent label and a sentiment score.
  3. 3A logic step maps the intent to a destination team and flags negative sentiment as urgent.
  4. 4An action applies the intent tag to the conversation in Intercom.
  5. 5The output posts a summary and link to the team's Slack channel, with an @-mention when sentiment is urgent.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect IntercomConversations, contacts, articles.
  2. 2
    Connect OpenAIModels, embeddings, files.
  3. 3
    Connect SlackChannels, DMs, threads, mentions.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

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