CRM

Reactivation Program Weekly Outcome Rollup

Aggregates the past week's dormant-account plays from Attio, computes reactivation rate by tier and rep, and posts a leaderboard rollup to Slack so the program stays accountable.

CategoryCRM
Enginesim
Difficultyintermediate
Triggerschedule
Steps4
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerWeekly schedule fires
  • ActionPull reactivation-enrolled accounts and statuses from AttioAttio
  • LogicClassify outcomes; compute rate by tier and rep
  • OutputPost leaderboard rollup to leadership SlackSlack

What it does

This workflow closes the loop on the reactivation program. Each week it measures how many dormant accounts were enrolled, how many actually re-engaged, and which reps and tiers are converting, then publishes the scoreboard to the team so the program doesn't run blind.

When to use it

Use it once you have detection and outreach plays running and need to know whether they work. It turns scattered activity into a single weekly accountability artifact for the sales or CS lead.

How it works

  1. 1A weekly schedule fires the run.
  2. 2The workflow pulls all accounts enrolled in a reactivation play during the period from Attio, plus their current status.
  3. 3A logic step classifies each as re-engaged, still dormant, or churned, then computes reactivation rate by tier and by owner.
  4. 4It builds a leaderboard with week-over-week deltas and flags reps with stalled queues.
  5. 5It posts the rollup to the leadership Slack channel as a formatted scoreboard with the headline metric on top.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect AttioReal-time CRM with structured data + powerful views.
  2. 2
    Connect SlackChannels, DMs, threads, mentions.
  3. 3
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  4. 4
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  5. 5
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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