SALES

Research an Account and Build a Personalized Loom Pitch Script

Given a target account, an agent researches the company across the web, drafts a tailored talking-points script, generates a personalized Loom from it.

CategorySales
Enginepaperclip
Difficultyadvanced
Triggermanual
Steps6
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerRep submits a target account
  • ActionResearch company via web searchExa
  • ActionCrawl company site for recent signalsFirecrawl
  • LogicSynthesize personalized pitch script
  • ActionGenerate Loom from scriptLoomLoom
  • OutputAttach video + research to HubSpot accountHubSpotHubSpot

What it does

Does the pre-call homework and turns it into a ready-to-send video pitch. An agent researches the target account, writes a personalized pitch script grounded in real findings, generates a Loom from that script, and attaches everything to the account in HubSpot so the rep can send a sharp, well-informed video.

When to use it

Use it for high-value named accounts where a generic video falls flat and manual research eats an hour per prospect. Best when reps need genuinely tailored messaging tied to the prospect's recent news, hiring, or product moves.

How it works

  1. 1A rep submits a target account (domain + contact) to start the workflow.
  2. 2The agent researches the company using web search and crawls its site for recent signals.
  3. 3It synthesizes findings into a concise, personalized pitch script with hooks and a next step.
  4. 4Generate a Loom video built from the script and prospect details.
  5. 5Attach the Loom link plus the research summary to the account record in HubSpot.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect ExaNeural search across the web.
  2. 2
    Connect FirecrawlCrawl, scrape, structured extract.
  3. 3
    Connect LoomVideo transcripts, libraries.
  4. 4
    Connect HubSpotCRM, deals, marketing, support.
  5. 5
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  6. 6
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  7. 7
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.