SALES

Route high-value demo recaps to Loom plus a Slack deal room

On stage change to post-demo for deals above a value threshold, generates a Loom recap, emails the buyer.

CategorySales
Enginesim
Difficultyadvanced
Triggerevent
Steps6
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerHubSpot deal reaches post-demo stageHubSpotHubSpot
  • LogicBranch on deal value threshold
  • ActionFetch deal, contact, and stakeholdersHubSpotHubSpot
  • ActionCreate Loom recap and capture linkLoomLoom
  • ActionEmail recap to buyerGmailGmail
  • OutputOpen Slack deal-room thread tagging teamSlack

What it does

This workflow gives large opportunities white-glove treatment after a demo. When a deal above your value threshold reaches the post-demo stage, it produces a personalized Loom recap for the buyer and simultaneously spins up an internal Slack deal-room thread so the account team, sales engineer, and manager coordinate the next steps in one place.

When to use it

Use it for enterprise or strategic pipeline where a single rep emailing a recap isn't enough — multiple internal stakeholders need visibility and the buyer expects a polished, multi-threaded follow-up.

How it works

  1. 1A HubSpot deal stage change to post-demo fires the trigger.
  2. 2A logic step checks the deal amount against the high-value threshold; small deals exit here.
  3. 3The flow gathers deal, contact, and stakeholder data from HubSpot.
  4. 4It creates a Loom recap recording for the rep, then captures the share link.
  5. 5Gmail sends the buyer the recap, and Slack opens a deal-room thread with the Loom link, deal summary, and @-mentions for the account team.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HubSpotCRM, deals, marketing, support.
  2. 2
    Connect LoomVideo transcripts, libraries.
  3. 3
    Connect GmailRead, draft, send, label.
  4. 4
    Connect SlackChannels, DMs, threads, mentions.
  5. 5
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  6. 6
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  7. 7
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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