SALES
Alert Sales in Slack When a Prospect Watches Their Loom Video
Listens for Loom view events on outbound prospect videos, scores the engagement by watch percentage.
How it runs
The automated pipeline, trigger to output.
- TriggerLoom view event receivedHTTP webhook
- ActionMatch video to deal in HubSpotHubSpot
- LogicScore engagement by watch percentage
- ActionPost hot-lead alert to SlackSlack
- OutputStamp engagement score on contactHubSpot
What it does
Turns silent video opens into actionable timing signals. When a prospect plays an outbound Loom, this catches the view event, judges how engaged they were, and pings the rep in Slack the moment a deal goes warm so follow-up lands while attention is high.
When to use it
Use it when reps send personalized Loom videos but never know who actually watched. Best for teams that win on follow-up timing and want to prioritize prospects who just engaged over cold ones in the queue.
How it works
- 1A Loom view event arrives via webhook when a prospect plays a tracked video.
- 2Look up the matching deal and contact in HubSpot using the video ID.
- 3Score engagement: full or repeat views are hot, partial views are warm, sub-10-second skips are ignored.
- 4For hot/warm views, post an alert to the rep's Slack channel with contact, deal stage, and watch percentage.
- 5Stamp the engagement score and last-viewed time on the HubSpot contact.
Set it up
What you configure once, before turning it on.
- 1Connect LoomVideo transcripts, libraries.
- 2Connect HTTP webhookTrigger any URL on agent actions.
- 3Connect HubSpotCRM, deals, marketing, support.
- 4Connect SlackChannels, DMs, threads, mentions.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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