SOCIAL MEDIA
React With an Emoji to Turn a Slack Review Into a Clip
When someone adds a chosen emoji to a customer-quote message in Slack, it builds a narrated captioned video from that quote, uploads it to R2.
How it runs
The automated pipeline, trigger to output.
- TriggerEmoji reaction added in SlackSlack
- ActionExtract quote + draft script (OpenAI)OpenAI
- ActionGenerate voiceover (ElevenLabs)ElevenLabs
- ActionRender captioned video (Replicate)Replicate
- ActionUpload + host MP4 on R2Cloudflare R2
- OutputReply in Slack thread with linkSlack
What it does
It listens for a designated emoji reaction on Slack messages. When a teammate tags a pasted customer quote with that emoji, the workflow spins it into a captioned testimonial video, hosts it, and replies in-thread with a shareable link.
When to use it
Great for teams where praise shows up organically in Slack — support wins, sales call notes, founder DMs. Anyone can promote a quote to a polished clip with a single reaction, no separate tooling.
How it works
- 1A Slack reaction-added event triggers when the chosen emoji is applied to a message.
- 2OpenAI extracts the testimonial quote from the message and drafts a script with captions.
- 3ElevenLabs generates the voiceover narration.
- 4Replicate renders the vertical captioned video.
- 5The MP4 is uploaded to Cloudflare R2 for hosting and a public link is minted.
- 6The workflow replies in the original Slack thread with the shareable video link.
Set it up
What you configure once, before turning it on.
- 1Connect SlackChannels, DMs, threads, mentions.
- 2Connect OpenAIModels, embeddings, files.
- 3Connect ElevenLabsText-to-speech, voice cloning.
- 4Connect ReplicateImage, video, and model inference.
- 5Connect Cloudflare R2Object storage, S3-compatible.
- 6Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 7Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 8Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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