SALES

Auto-draft competitor battlecards from accumulated interview data

On demand, pulls all win/loss interview entries naming a given competitor from Airtable, drafts a structured battlecard covering their strengths, weaknesses, and proven counters.

CategorySales
Enginepaperclip
Difficultyadvanced
Triggermanual
Steps5
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerManual run with target competitor name
  • ActionPull all interview entries for competitorAirtableAirtable
  • LogicSynthesize strengths, weaknesses, counters; check volume
  • ActionPublish battlecard to ConfluenceConfluenceConfluence
  • OutputNotify field team in SlackSlack

What it does

A CEO-style agent reads every interview entry that mentions a specific competitor, reasons across wins and losses to find what consistently helps you beat them and what consistently costs you deals, and assembles a battlecard with talk tracks, traps to avoid, and proof points. The finished card is published to Confluence.

When to use it

Use it when a competitor keeps surfacing in deals and your battlecard is stale or nonexistent. Trigger it per competitor whenever you want a fresh, interview-grounded card rather than a marketing-written guess.

How it works

  1. 1A manual trigger starts the run with a target competitor name.
  2. 2The agent queries Airtable for all interview entries tagged with that competitor.
  3. 3It synthesizes recurring strengths, weaknesses, and winning counter-positioning, citing real deal quotes.
  4. 4A logic step checks there is enough interview volume to be credible before publishing.
  5. 5The structured battlecard is published as a Confluence page in the competitive space.
  6. 6The field team is notified in Slack that a new battlecard is live.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect AirtableBases, tables, views, automations.
  2. 2
    Connect ConfluenceSpaces, pages, blueprints.
  3. 3
    Connect SlackChannels, DMs, threads, mentions.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.