SALES

Discord buying-intent keywords to Attio warm leads

Watches your Discord community for buying-intent phrases, enriches the member with a web lookup.

CategorySales
Enginesim
Difficultyintermediate
Triggerevent
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerNew Discord message in monitored channelsDiscordDiscord
  • LogicFilter for buying-intent keywords
  • ActionEnrich member with Brave SearchBraveBrave Search
  • ActionUpsert warm lead in AttioAttio
  • OutputWarm lead record ready for repAttio

What it does

This workflow listens to your community Discord for messages that signal purchase intent ("pricing", "looking to buy", "comparing vendors", "trial ending") and turns each qualifying message into a structured warm lead in Attio, complete with a short context note and the originating message link.

When to use it

Run it when your most engaged prospects live in Discord and your sellers can't realistically read every channel. It catches the moment someone tips their hand and gets it in front of the right rep before a competitor responds.

How it works

  1. 1A new Discord message in your monitored channels fires the trigger.
  2. 2A keyword/intent filter checks the message text against your buying-signal list and drops everything else.
  3. 3A Brave Search lookup on the member's username or handle pulls likely company and role context.
  4. 4Attio is queried for an existing person; the workflow upserts the lead, sets stage to "Warm", and attaches the message link plus enrichment as a note.
  5. 5The new or updated record is the output, ready in the sales rep's Attio inbox.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect DiscordCommunity channels + voice + bots.
  2. 2
    Connect Brave SearchWeb, news, image, video search.
  3. 3
    Connect AttioReal-time CRM with structured data + powerful views.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.