SALES
Discord buying-intent keywords to Attio warm leads
Watches your Discord community for buying-intent phrases, enriches the member with a web lookup.
How it runs
The automated pipeline, trigger to output.
- TriggerNew Discord message in monitored channelsDiscord
- LogicFilter for buying-intent keywords
- ActionEnrich member with Brave SearchBrave Search
- ActionUpsert warm lead in AttioAttio
- OutputWarm lead record ready for repAttio
What it does
This workflow listens to your community Discord for messages that signal purchase intent ("pricing", "looking to buy", "comparing vendors", "trial ending") and turns each qualifying message into a structured warm lead in Attio, complete with a short context note and the originating message link.
When to use it
Run it when your most engaged prospects live in Discord and your sellers can't realistically read every channel. It catches the moment someone tips their hand and gets it in front of the right rep before a competitor responds.
How it works
- 1A new Discord message in your monitored channels fires the trigger.
- 2A keyword/intent filter checks the message text against your buying-signal list and drops everything else.
- 3A Brave Search lookup on the member's username or handle pulls likely company and role context.
- 4Attio is queried for an existing person; the workflow upserts the lead, sets stage to "Warm", and attaches the message link plus enrichment as a note.
- 5The new or updated record is the output, ready in the sales rep's Attio inbox.
Set it up
What you configure once, before turning it on.
- 1Connect DiscordCommunity channels + voice + bots.
- 2Connect Brave SearchWeb, news, image, video search.
- 3Connect AttioReal-time CRM with structured data + powerful views.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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