SALES

Assemble a Save-Deal Brief Before Every QBR

Two weeks before each scheduled QBR, pulls account usage, support, and CRM signals and drafts a one-page save-deal brief in Coda so the account team walks in prepared.

CategorySales
EngineSim + Paperclip
Difficultyintermediate
Triggerevent
Steps6
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerQBR calendar event lands 14 days outGoogle CalendarGoogle Calendar
  • ActionFetch company usage, ARR, and renewal dateHubSpotHubSpot
  • ActionPull last 90 days of support ticketsZendeskZendesk
  • ActionDraft risk summary and talking pointsOpenAI
  • ActionWrite save-deal brief pageCodaCoda
  • OutputPost brief link to account ownerSlack

What it does

For any account with a Quarterly Business Review coming up, this workflow gathers the signals that predict churn and turns them into a single, skimmable save-deal brief. It joins product usage trends from HubSpot, open and recent support tickets from Zendesk, and the renewal date and contract value, then writes a structured brief into Coda for the account owner to review.

When to use it

Run this on every account heading into a QBR, especially mid-market and enterprise renewals where the AM needs context they don't have time to assemble by hand. It removes the night-before scramble of pulling reports from three systems.

How it works

  1. 1A calendar event tagged as a QBR fires the workflow 14 days out.
  2. 2It looks up the matching HubSpot company and reads usage, renewal date, and ARR.
  3. 3It pulls the account's Zendesk tickets from the last 90 days and counts escalations.
  4. 4An LLM step weighs the signals and writes a risk summary with talking points.
  5. 5The brief is created as a new Coda doc page and a link is posted to the AM in Slack.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect Google CalendarEvents, attendees, availability.
  2. 2
    Connect HubSpotCRM, deals, marketing, support.
  3. 3
    Connect ZendeskTickets, queues, knowledge base.
  4. 4
    Connect OpenAIModels, embeddings, files.
  5. 5
    Connect CodaDocs, packs, automations.
  6. 6
    Connect SlackChannels, DMs, threads, mentions.
  7. 7
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  8. 8
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  9. 9
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.