SOCIAL MEDIA

Enrich and log inbound Instagram collab DMs to Salesforce

Pulls inbound Instagram DMs that mention collaboration, enriches each creator with public profile and engagement data.

CategorySocial Media
Enginesim
Difficultyadvanced
Triggerschedule
Steps5
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerScheduled pull of new Instagram DMsApify
  • ActionScrape sender public profile for metricsApify
  • LogicScore audience quality and filter low signal
  • ActionCreate or update Salesforce lead with scoreSalesforce
  • OutputPost qualified-lead digest to SlackSlack

What it does

It scrapes new inbound Instagram DMs flagged as collab requests, enriches the sender by scraping their public profile for follower count and recent engagement, then creates a qualified lead in Salesforce so your sales team sees a fully-formed record rather than a raw message.

When to use it

Use this when collab pitches land in Instagram DMs and your partnerships motion runs through Salesforce. The enrichment step means reps can prioritize by real audience metrics instead of self-reported claims.

How it works

  1. 1A scheduled run pulls new inbound DMs via Apify and filters for collab intent.
  2. 2For each matching DM, it scrapes the sender's public Instagram profile through Apify to gather follower count, post cadence, and engagement rate.
  3. 3A logic step computes an audience-quality score and discards profiles below your threshold.
  4. 4It creates or updates a Salesforce lead with the message, profile link, and computed score in custom fields.
  5. 5It drops a summary digest of new qualified leads into Slack for the day's standup.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect ApifyActors, scrapers, datasets.
  2. 2
    Connect SalesforceAccounts, opportunities, cases.
  3. 3
    Connect SlackChannels, DMs, threads, mentions.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.