MARKETING
Publish a webinar FAQ page and route follow-up questions back to sales
After a webinar, this builds and publishes an FAQ page to ReadMe, announces it in Slack.
How it runs
The automated pipeline, trigger to output.
- TriggerZoom recording completedZoom
- ActionFetch webinar transcriptZoom
- ActionSplit educational vs buying questionsOpenAI
- ActionPublish FAQ page to ReadMeReadMe
- LogicBranch if buying questions exist
- ActionAlert sales with buying questionsSlack
- OutputAnnounce FAQ page in content channelSlack
What it does
Webinar questions split into two buckets: education that belongs on an FAQ page, and buying signals that belong with sales. This workflow does both. It transcribes the Zoom session, publishes the educational Q&A as a ReadMe FAQ page for SEO, posts the new page link to a Slack content channel, and separately routes high-intent purchase questions to sales as actionable alerts.
When to use it
Use it for sales-led webinars and product demos where the audience mixes how-to questions with pricing, comparison, and 'can it do X' buying signals. Best when marketing owns the docs page and sales needs the warm questions surfaced fast.
How it works
- 1Zoom fires the recording-completed event.
- 2The flow fetches the transcript.
- 3OpenAI splits questions into educational versus high-intent buying questions.
- 4OpenAI formats the educational set into an FAQ page and publishes it to ReadMe.
- 5A logic step checks whether any high-intent questions exist.
- 6If so, each buying question is posted to the sales Slack channel with asker context.
- 7The new FAQ page link is announced in the content Slack channel.
Set it up
What you configure once, before turning it on.
- 1Connect ZoomMeetings, recordings, transcripts.
- 2Connect OpenAIModels, embeddings, files.
- 3Connect ReadMeAPI docs, changelog, auth.
- 4Connect SlackChannels, DMs, threads, mentions.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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