MARKETING
Brief-to-Variant Grid: Generate A/B Ad Creative from One Submission
Turns a single creative brief submitted via webhook into a grid of Replicate-generated ad-image variants, logs each to Airtable, and posts the contact sheet to Slack for review.
How it runs
The automated pipeline, trigger to output.
- TriggerBrief submitted via webhookHTTP webhook
- LogicExpand brief into N variant prompts
- ActionGenerate image per prompt on ReplicateReplicate
- ActionLog each variant to Airtable review boardAirtable
- OutputPost contact sheet to Slack for reviewSlack
What it does
Takes one structured creative brief (product, headline angle, audience, aspect ratio) and fans it out into multiple distinct ad-image variants using Replicate. Every variant lands in an Airtable review board with its prompt and image URL, and the full set is posted to Slack as a single contact sheet so the paid-social team can eyeball the batch in one place.
When to use it
When a marketer or PM drops a brief and needs a spread of on-brand image options to test, without manually prompting an image model variant by variant. Ideal for kicking off a new campaign concept.
How it works
- 1A webhook receives the brief payload (product, angle, audience, count, aspect ratio).
- 2A logic step expands the brief into N distinct prompt strings, varying tone and composition per variant.
- 3Replicate renders each prompt into an image.
- 4Each variant row (prompt, image URL, status=Pending) is written to Airtable.
- 5Slack posts the assembled contact sheet with links back to the Airtable board for review.
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Connect ReplicateImage, video, and model inference.
- 3Connect AirtableBases, tables, views, automations.
- 4Connect SlackChannels, DMs, threads, mentions.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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