SOCIAL MEDIA

Evergreen Carousel Refresh that Replaces Fading Variants

On a schedule, scans Airtable for live carousels whose engagement has decayed, regenerates a fresh variant on Replicate, A/B tests it against the old one, and retires the loser.

CategorySocial Media
Enginesim
Difficultyintermediate
Triggerschedule
Steps7
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerWeekly schedule starts refresh scan
  • LogicFind Airtable carousels below decay thresholdAirtableAirtable
  • ActionRender a fresh variant on ReplicateReplicateReplicate
  • ActionSchedule new variant against original as A/BSocial publishing
  • ActionPull engagement for both after windowSocial publishing
  • LogicPick winner, retire the loser
  • OutputUpdate status and metrics in AirtableAirtableAirtable

What it does

Keeps your evergreen carousel library from going stale. The flow finds posts whose engagement has dropped below a threshold, generates a refreshed variant on Replicate, runs it head-to-head against the fading original, and retires whichever loses so only strong creative stays in rotation.

When to use it

Use this when you recycle carousels and need a self-pruning library. Good for accounts with a steady evergreen rotation where performance naturally decays and manual auditing is tedious.

How it works

  1. 1A weekly schedule triggers the refresh scan.
  2. 2A logic step queries Airtable for live carousels with engagement below the decay threshold.
  3. 3For each fading post, Replicate renders a fresh variant from the original brief.
  4. 4post-to-platforms schedules the new variant against the still-live original as an A/B pair.
  5. 5After the measurement window, engagement for both is pulled back.
  6. 6A logic step picks the winner and retires the loser from rotation.
  7. 7Airtable is updated with the new status and refreshed metrics.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect AirtableBases, tables, views, automations.
  2. 2
    Connect ReplicateImage, video, and model inference.
  3. 3
    Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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