SOCIAL MEDIA
Refresh and Re-publish a Decayed Evergreen Post
When a recycled post is due, this rewrites its caption with AI so it doesn't read as a copy-paste repeat.
How it runs
The automated pipeline, trigger to output.
- TriggerSchedule checks for due posts
- ActionFetch due post and caption from AirtableAirtable
- ActionRewrite caption into fresh variantOpenAI
- ActionPublish refreshed post to platformsSocial publishing
- OutputLog new run and reset decay in AirtableAirtable
What it does
Takes a post that's been flagged for recycling and gives it a fresh coat before it goes out again. It pulls the queued post, asks OpenAI to rewrite the caption in a new angle while keeping the core message and any links, publishes the rewritten version to your connected platforms, and records the new publish event so the decay clock resets.
When to use it
Use it when re-sharing identical copy would feel lazy to your audience. This is the publishing half of an evergreen cycle: pair it with the decay-scoring workflow that decides *what* is due.
How it works
- 1A schedule checks for posts whose next-run date has arrived.
- 2The due post and its original caption are fetched from Airtable.
- 3OpenAI rewrites the caption into a fresh variant, preserving the link and key claim.
- 4The refreshed post is published across the connected social platforms.
- 5Airtable is updated with the new caption variant, publish timestamp, and reset decay status.
Set it up
What you configure once, before turning it on.
- 1Connect AirtableBases, tables, views, automations.
- 2Connect OpenAIModels, embeddings, files.
- 3Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run this workflow in your colony.
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