LEAD GENERATION
Alert an SDR in real time when a webinar attendee raises their hand or asks to talk
While a webinar is live, watches incoming Q&A messages for buying signals like demo or pricing requests and immediately pings the on-call SDR in Slack with the attendee's details…
How it runs
The automated pipeline, trigger to output.
- TriggerZoom live Q&A message webhookZoom
- LogicMatch message against buying-signal phrases
- ActionLook up attendee in HubSpotHubSpot
- ActionSend urgent alert to on-call SDRSlack
- OutputLog signal to contact timelineHubSpot
What it does
Catches the hottest signal of all: someone asking to talk while the webinar is still running. As Q&A messages stream in, it scans each one for explicit intent phrases (demo, pricing, talk to sales) and alerts an SDR instantly so they can reach out before the prospect cools off.
When to use it
Use it for high-stakes live webinars where speed-to-lead matters. Catching a hand-raise mid-session and following up within minutes dramatically beats waiting for a post-event report.
How it works
- 1A Zoom webhook fires on each new live Q&A message.
- 2A logic step matches the message against a buying-signal phrase set.
- 3If it matches, the flow looks up the attendee's email and company in HubSpot.
- 4An urgent Slack alert is sent to the on-call SDR channel with the verbatim question and contact link.
- 5The matched signal is logged to the HubSpot contact timeline for attribution.
Set it up
What you configure once, before turning it on.
- 1Connect ZoomMeetings, recordings, transcripts.
- 2Connect HubSpotCRM, deals, marketing, support.
- 3Connect SlackChannels, DMs, threads, mentions.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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