LEAD GENERATION

Event Follow-Up Orchestrator Agent

An agent that, after each event, reviews scanned leads, decides per-lead the right channel and message, dedupes against HubSpot.

CategoryLead Generation
Enginepaperclip
Difficultyadvanced
Triggermanual
Steps6
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerChairman starts the agent post-event
  • ActionPull and enrich scanned leadsPerplexityPerplexity
  • LogicReason per-lead channel, priority, dedupe
  • ActionSend personalized outreach via GmailGmailGmail
  • ActionUpdate HubSpot and flag AE handoffHubSpotHubSpot
  • OutputPost decision log to SlackSlack

What it does

Acts as a follow-up strategist rather than a fixed pipeline. The agent reviews the full scanned-lead list, reasons about each lead's fit and intent signals, and decides who gets a personal email, who gets routed to an AE, and who goes into a nurture track — then executes those decisions across HubSpot and Gmail with notes back to the team.

When to use it

Use it when your post-event leads vary widely in quality and a one-size cadence wastes effort. Best for teams that want judgment applied at scale: enterprise prospects handled differently from tire-kickers, all without an ops person triaging the list by hand.

How it works

  1. 1The Chairman kicks off the agent after the event, pointing it at the lead source.
  2. 2The agent pulls scanned leads and enriches the ambiguous ones via web search.
  3. 3It dedupes each against HubSpot and reasons about channel and priority per lead.
  4. 4For high-intent leads it drafts and sends a personalized Gmail message.
  5. 5For account-worthy leads it updates HubSpot and flags an AE for handoff.
  6. 6It posts a per-lead decision log and next steps to Slack for review.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HubSpotCRM, deals, marketing, support.
  2. 2
    Connect PerplexitySearch-grounded answers with citations.
  3. 3
    Connect GmailRead, draft, send, label.
  4. 4
    Connect SlackChannels, DMs, threads, mentions.
  5. 5
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  6. 6
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  7. 7
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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