LEAD GENERATION
Agent-Built Speaker Outreach Briefs in Notion
An agent works through a conference roster speaker by speaker, autonomously researching each across the web, drafting a tailored multi-touch outreach brief.
How it runs
The automated pipeline, trigger to output.
- TriggerOperator hands the agent the roster URL
- ActionAgent reads agenda and pulls speaker listFirecrawl
- ActionAgent runs chosen searches per speakerExa
- LogicAgent synthesizes and self-checks each brief for specificity
- OutputPublish a one-pager per speaker into NotionNotion
What it does
Runs an autonomous research agent over a conference speaker roster. For each presenter it decides what to look up, gathers context across the open web, and writes a complete outreach brief, then publishes one well-formatted Notion page per speaker so reps open a ready dossier instead of a blank doc.
When to use it
Choose this over a fixed pipeline when speakers vary widely and you want judgment in the research, deciding which signals matter per person, what angle fits, and how aggressive a sequence to suggest, rather than the same template for everyone.
How it works
- 1An operator hands the agent the roster URL.
- 2The agent uses Firecrawl to read the agenda and pull the speaker list with sessions.
- 3For each speaker the agent runs Exa searches it chooses, mining recent talks, posts, and company moves.
- 4The agent synthesizes findings into a tailored brief: pain hypothesis, talk-based hook, and a three-touch outreach sequence.
- 5It self-checks each brief for specificity before accepting it.
- 6The agent publishes a structured one-pager per speaker into the Notion ABM workspace.
Set it up
What you configure once, before turning it on.
- 1Connect FirecrawlCrawl, scrape, structured extract.
- 2Connect ExaNeural search across the web.
- 3Connect NotionPages, databases, comments.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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