LEAD GENERATION

Callback SLA Breach Watchdog with PagerDuty Escalation

On a schedule, checks open demo-request leads for callbacks that have blown the 30-minute SLA, and escalates each breach by reassigning in HubSpot.

CategoryLead Generation
Enginesim
Difficultyintermediate
Triggerschedule
Steps6
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerSchedule: poll open leads every few minutes
  • ActionFetch open demo leads and callback status from HubSpotHubSpotHubSpot
  • LogicFlag leads past 30-min SLA with no logged callback
  • ActionReassign breached lead to backup owner in HubSpotHubSpotHubSpot
  • ActionOpen PagerDuty incident for sales managerPagerDutyPagerDuty
  • OutputLog SLA breach to Slack channelSlack

What it does

Guards the callback promise after a voicemail lead is created. It periodically scans open leads, finds any where no callback was logged within the SLA window, and escalates: reassigns the lead to a backup owner in HubSpot, opens a PagerDuty incident for the manager, and records the breach in Slack so it's visible and auditable.

When to use it

Pair this with any voicemail-to-lead flow when you have a hard speed-to-lead commitment. Use it to make sure a missed callback never goes unnoticed — the breach gets a person paged, not just a dashboard number.

How it works

  1. 1A schedule trigger runs the check every few minutes.
  2. 2HubSpot returns open demo leads with their created time and callback status.
  3. 3A logic step flags leads past the 30-minute SLA with no logged contact.
  4. 4HubSpot reassigns each breached lead to a backup owner.
  5. 5PagerDuty opens an incident for the sales manager.
  6. 6The breach is logged to the Slack channel with lead details.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HubSpotCRM, deals, marketing, support.
  2. 2
    Connect PagerDutyIncidents, on-call, escalations.
  3. 3
    Connect SlackChannels, DMs, threads, mentions.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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