SOCIAL MEDIA

Onboard a Competitor to the LinkedIn Watchlist

When someone submits a competitor via a webhook form, validates the LinkedIn company URL, captures a baseline post snapshot via Apify.

CategorySocial Media
Enginesim
Difficultybeginner
Triggerwebhook
Steps5
Setup~5 min

How it runs

The automated pipeline, trigger to output.

  • TriggerWebhook: new competitor submittedHTTP webhook
  • LogicValidate LinkedIn URL and reject duplicates
  • ActionCapture baseline post snapshot via ApifyApify
  • LogicCompute starting posts-per-week baseline
  • OutputCreate competitor record in Airtable watchlistAirtableAirtable

What it does

Makes adding a new competitor to your LinkedIn tracking program a one-step action. A form submission kicks off URL validation, an initial baseline scrape, and registration into the shared Airtable watchlist so every downstream cadence and gap workflow immediately starts tracking the new entry.

When to use it

Use it when your tracking watchlist changes often and you want non-technical teammates to add competitors through a simple form instead of editing a table by hand. It guarantees each new competitor enters with a clean baseline.

How it works

  1. 1A webhook receives a competitor submission with name and LinkedIn company URL.
  2. 2A logic step validates the URL format and rejects duplicates already on the watchlist.
  3. 3Apify runs an initial scrape to capture a baseline of recent posts and current cadence.
  4. 4A logic step computes the starting posts-per-week figure from that snapshot.
  5. 5The flow creates an Airtable watchlist record with the handle, baseline cadence, and an active tracking flag the recurring jobs filter on.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HTTP webhookTrigger any URL on agent actions.
  2. 2
    Connect ApifyActors, scrapers, datasets.
  3. 3
    Connect AirtableBases, tables, views, automations.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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