MARKETING
AI QA Reviewer: Validate UTMs and Publish Approved Campaign Assets
An agent reviews a campaign asset in Notion at launch time, judges its UTM links and copy-to-link alignment.
How it runs
The automated pipeline, trigger to output.
- TriggerAsset submitted for launch in NotionNotion
- ActionGather asset copy, channel, and UTM linksNotion
- LogicAgent reviews links and forms a launch verdict with reasoning
- LogicBranch on agent confidence and verdict
- ActionPublish approved asset and log decision to NotionSocial publishing
- OutputEscalate questionable assets to Slack with reasoningSlack
What it does
Applies an agent reviewer to the launch decision rather than a fixed rule set. When an asset is submitted for launch in Notion, the agent inspects each UTM link, checks that link parameters match the asset's stated campaign and audience, and reasons about edge cases a static parser misses — like a medium that is technically valid but wrong for the channel. Confident passes are published; anything ambiguous is escalated with the agent's written reasoning.
When to use it
Use it when UTM correctness depends on context and judgment, not just syntax, and you want a reviewer that explains its calls and only auto-publishes when genuinely confident.
How it works
- 1A Notion submission for launch triggers the flow.
- 2The asset's copy, target channel, and UTM links are gathered.
- 3The agent reviews links and copy-to-link alignment and forms a launch verdict with reasoning.
- 4A branch routes on the agent's confidence and verdict.
- 5Launch-ready assets are published to the channels and the decision is logged back to Notion.
- 6Questionable assets are escalated to Slack with the agent's reasoning for a human call.
Set it up
What you configure once, before turning it on.
- 1Connect NotionPages, databases, comments.
- 2Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
- 3Connect SlackChannels, DMs, threads, mentions.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Marketing workflows
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Slack UTM Check: Paste a Link, Get an Instant Verdict
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Backlink Outreach Drafter for Verified Mentions
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Unlinked Brand-Mention Detector with Authority Scoring
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Weekly Brand-Mention Provenance Digest to Notion
Aggregates the week's tracked mentions from Airtable into a single summarized report covering new opportunities, authority distribution, and outreach progress.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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