MARKETING

Webinar Replay to 5-Email Nurture Drip

Turns a finished Zoom webinar recording into a sequenced 5-email nurture drip in HubSpot, each email built from a different segment of the talk.

CategoryMarketing
Enginesim
Difficultyintermediate
Triggerevent
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerZoom recording completedZoomZoom
  • ActionFetch webinar transcriptZoomZoom
  • ActionSegment talk into 5 takeaways and draft emailsOpenAI
  • LogicDrop segments below minimum word count
  • OutputCreate sequenced nurture emails in HubSpotHubSpotHubSpot

What it does

When a Zoom webinar recording finishes processing, this workflow pulls the transcript, asks OpenAI to mine it for five distinct teaching moments, and drafts a sequenced 5-email nurture series. Each email maps to one idea from the session, so registrants get a paced follow-up instead of a single recap blast. The drafts and a content calendar land in HubSpot ready for an editor to approve.

When to use it

Run this after every recorded webinar where you want attendees and no-shows nurtured over a week or two. It is ideal for demand-gen teams that record often but never find time to atomize the content into follow-up touches.

How it works

  1. 1Zoom fires the recording-completed event and the transcript becomes available.
  2. 2The flow fetches the full transcript text from Zoom.
  3. 3OpenAI segments the talk into five standalone takeaways and writes one email per takeaway, with send-offset metadata (day 0, 2, 4, 7, 10).
  4. 4A logic step drops any segment shorter than the minimum word threshold so thin emails never ship.
  5. 5Each draft is created as a HubSpot marketing email in the nurture sequence, ordered by its send offset.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect ZoomMeetings, recordings, transcripts.
  2. 2
    Connect OpenAIModels, embeddings, files.
  3. 3
    Connect HubSpotCRM, deals, marketing, support.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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