LEAD GENERATION

Podcast Guest Research Agent to Attio and HubSpot

An agent researches a named prospect's podcast appearances across Brave Search, synthesizes a personalized outreach brief.

CategoryLead Generation
Enginepaperclip
Difficultyadvanced
Triggerwebhook
Steps6
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerRep submits prospect via webhookHTTP webhook
  • ActionAgent searches Brave for appearancesBraveBrave Search
  • ActionSynthesize personalized outreach brief
  • LogicCheck for existing CRM records
  • ActionWrite brief to Attio personAttio
  • OutputWrite brief to HubSpot contactHubSpotHubSpot

What it does

On demand, an agent does the deep research a rep would otherwise do by hand. Given a prospect, it searches Brave for their podcast appearances, reads the episode pages, and synthesizes a short brief: what they discussed, quotable moments, and a tailored outreach angle. The brief is saved to both Attio and HubSpot so it lives wherever the rep works.

When to use it

Use it right before a high-value outreach or a meeting, when generic personalization is not enough and you want a researched, specific hook grounded in what the prospect has actually said publicly.

How it works

  1. 1A rep submits a prospect via webhook (name, company, optional record ID).
  2. 2The agent searches Brave Search for that person's podcast appearances and gathers episode pages.
  3. 3It reasons over the content to extract themes, quotes, and a recommended angle.
  4. 4A logic step checks whether matching records exist in each CRM.
  5. 5It writes the synthesized brief to the Attio person and the HubSpot contact, creating the record if missing.
  6. 6It returns the brief inline so the rep sees it immediately.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HTTP webhookTrigger any URL on agent actions.
  2. 2
    Connect Brave SearchWeb, news, image, video search.
  3. 3
    Connect AttioReal-time CRM with structured data + powerful views.
  4. 4
    Connect HubSpotCRM, deals, marketing, support.
  5. 5
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  6. 6
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  7. 7
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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