LEAD GENERATION
Agent Researches Podcast Guests and Writes Outreach Briefs to Attio and Notion
An agent reads new podcast guests, researches each one across the web, writes a tailored outreach brief, files it in Notion, and creates the linked prospect in Attio.
How it runs
The automated pipeline, trigger to output.
- TriggerSchedule triggers agent to pull new guests
- ActionScrape source episode for context and quotesApify
- ActionResearch company, role, and recent activityExa
- LogicAgent decides whether the guest is worth pursuing
- ActionWrite structured outreach brief in NotionNotion
- OutputCreate linked prospect record in AttioAttio
What it does
Goes beyond scraping a name: an agent researches each new podcast guest the way a rep would, building an angle for outreach. It writes a structured brief covering the guest's company, recent moves, and a recommended opening hook, saves it to Notion, and creates the matching Attio record linked to that brief.
When to use it
Use this for high-value, low-volume targets where a generic enrichment row is not enough and you want a human-readable rationale before anyone reaches out. Best when guests are senior buyers or partners and outreach quality beats quantity.
How it works
- 1A schedule triggers the agent to pull newly detected guests from your monitor.
- 2The agent scrapes the source episode via Apify for context and quotes.
- 3The agent runs Exa searches to gather company news, role, and recent activity.
- 4The agent reasons over the findings and decides whether the guest is worth pursuing.
- 5It writes a structured outreach brief page in Notion with a recommended hook.
- 6It creates the prospect in Attio, linking the Notion brief and source episode.
Set it up
What you configure once, before turning it on.
- 1Connect ApifyActors, scrapers, datasets.
- 2Connect ExaNeural search across the web.
- 3Connect NotionPages, databases, comments.
- 4Connect AttioReal-time CRM with structured data + powerful views.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.