MARKETING

Competitor Keyword Gap to Trello, On Demand

Give it a competitor domain and a topic, and it surfaces queries where the competitor ranks but you don't, then drops a prioritized brief card into Trello.

CategoryMarketing
Enginesim
Difficultyintermediate
Triggermanual
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerManual run with competitor domain and topic
  • ActionBrave Search returns results across the topicBraveBrave Search
  • LogicKeep queries the competitor ranks for and you don't
  • ActionOpenAI scores and drafts counter-angle briefsOpenAI
  • OutputCreate labeled Trello cards for top opportunitiesTrelloTrello

What it does

You trigger this manually with a competitor domain and a seed topic. It queries Brave Search across the topic, identifies result pages owned by that competitor, and isolates the queries where the competitor appears in the top results but your domain is absent. OpenAI scores each uncovered query by estimated effort-to-win and writes a counter-angle brief. The strongest opportunities land as Trello cards tagged with the competitor name.

When to use it

Reach for this when a rival is eating your share of voice on a theme and you need a focused, evidence-based hit list rather than a generic keyword dump. Good for one-off competitive sprints.

How it works

  1. 1You run it manually, passing a competitor domain and topic.
  2. 2Brave Search returns results across the topic space.
  3. 3A logic step keeps only queries where the competitor ranks and you do not.
  4. 4OpenAI scores each gap and drafts a counter-angle brief.
  5. 5Trello cards are created for the top opportunities, labeled with the competitor.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect Brave SearchWeb, news, image, video search.
  2. 2
    Connect OpenAIModels, embeddings, files.
  3. 3
    Connect TrelloKanban boards for everything.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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