MARKETING

Weekly SERP-Gap Cluster Miner to Trello Briefs

Every Monday, mines Brave Search for your seed topics, finds query clusters where you have thin or no coverage, and drafts a content brief card into a Trello editorial backlog.

CategoryMarketing
Enginesim
Difficultyintermediate
Triggerschedule
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerMonday weekly schedule fires
  • ActionBrave Search expands seed topics into queriesBraveBrave Search
  • LogicCluster queries, drop ones you already rank for
  • ActionOpenAI drafts a content brief per gap clusterOpenAI
  • OutputCreate Trello brief card in backlog listTrelloTrello

What it does

On a weekly cadence, this workflow runs your seed topics through Brave Search, groups the returned queries and related searches into clusters, and flags the clusters where your domain does not appear in the top results. For each genuine gap it asks OpenAI to write a tight content brief — angle, target query, suggested H2s, and intent — then files it as a card in your Trello backlog list so writers always start the week with vetted ideas.

When to use it

Use it when your editorial calendar runs on guesswork and you want a steady, ranked supply of briefs grounded in what people actually search. Ideal for content teams covering a defined niche who keep their pipeline in Trello.

How it works

  1. 1A Monday schedule fires the run.
  2. 2Brave Search expands each seed topic into queries and related searches.
  3. 3A logic step clusters the queries and drops any where your domain already ranks top-5.
  4. 4OpenAI drafts a brief for each surviving gap cluster.
  5. 5A Trello card is created in the backlog list with the brief and target query as the description.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect Brave SearchWeb, news, image, video search.
  2. 2
    Connect OpenAIModels, embeddings, files.
  3. 3
    Connect TrelloKanban boards for everything.
  4. 4
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  5. 5
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  6. 6
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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