SOCIAL MEDIA
Agent triages inbound mention alerts in real time
Receives mention alerts via webhook, has an agent investigate the post and author, decides the right action, and either drafts a reply, files a ticket.
How it runs
The automated pipeline, trigger to output.
- TriggerWebhook: new mention alert receivedHTTP webhook
- ActionAgent researches author and contextBrave Search
- LogicAgent decides: reply / ticket / escalate
- OutputPost action and reasoning to Slack for sign-offSlack
What it does
This workflow uses an agent to handle brand mentions the moment they arrive over a webhook. The agent reads the post, looks up context about the author and the topic, judges urgency and tone, and chooses what to do rather than following a fixed branch.
When to use it
Use it when mentions are too nuanced for a simple sentiment rule and you want judgment: distinguishing sarcasm from praise, a real outage report from a one-off gripe, or a press inquiry from noise. The agent explains its decision so a human can override.
How it works
- 1An incoming webhook fires whenever your monitoring tool detects a new mention and posts its payload.
- 2The agent reads the mention and uses web search to research the author and any referenced incident.
- 3The agent decides on an action: draft a public reply, open an internal ticket, or escalate untouched.
- 4For drafts and tickets it prepares the content; for escalations it summarizes why it is uncertain.
- 5It posts the chosen action plus its reasoning to a Slack review channel for sign-off.
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Connect Brave SearchWeb, news, image, video search.
- 3Connect SlackChannels, DMs, threads, mentions.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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