SOCIAL MEDIA
Brand-Mention Spike Detector with Slack Evidence Pack
Polls Apify for fresh brand mentions, detects when volume spikes above the rolling baseline, then posts a ranked evidence pack of the top driving posts to the comms team in Slack.
How it runs
The automated pipeline, trigger to output.
- TriggerEvery 15 minutes
- ActionScrape latest brand mentionsApify
- LogicSpike vs. rolling baseline? Exit if normal
- LogicRank posts by reach and engagement
- OutputPost evidence pack to comms channelSlack
What it does
Watches your brand's social mentions on a fixed cadence and decides whether the current window is a genuine spike versus normal chatter. When it is, it bundles the highest-reach and highest-engagement posts into a single Slack message so comms can assess and respond fast.
When to use it
Run this when you need an always-on early-warning system for sudden mention surges — a viral post, a complaint thread, or a press hit — without a human babysitting a dashboard. Ideal for lean comms or social teams who only want to be pinged when something real is happening.
How it works
- 1A schedule fires every 15 minutes.
- 2Apify scrapes the latest mentions across the tracked handles and keywords.
- 3A logic step compares the current window's mention count to the trailing baseline and exits quietly if it is below the spike threshold.
- 4When a spike is confirmed, mentions are ranked by reach and engagement to find the posts driving it.
- 5The top posts, with author, link, and metrics, are assembled into a formatted evidence pack and posted to the comms Slack channel.
Set it up
What you configure once, before turning it on.
- 1Connect ApifyActors, scrapers, datasets.
- 2Connect SlackChannels, DMs, threads, mentions.
- 3Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 4Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 5Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.