SOCIAL MEDIA
Auto-generate and publish the chosen thumbnail on schedule
On a daily schedule, finds posts whose publish time has arrived, generates two AI thumbnail variants, picks the one matching the chosen aspect ratio per platform.
How it runs
The automated pipeline, trigger to output.
- TriggerHourly schedule checks for due posts
- ActionQuery Airtable for posts due nowAirtable
- ActionGenerate square and wide thumbnail variantsImage generation
- LogicMatch each variant to the platform aspect ratio
- ActionPublish post with thumbnail to each networkSocial publishing
- OutputMark row Published with live linksAirtable
What it does
Runs on a recurring schedule, pulls posts due in the next window from your content queue, generates platform-appropriate thumbnail variants, and publishes each post to its assigned social platforms with the right image attached.
When to use it
Use this when you schedule posts ahead in Airtable but want the thumbnail produced fresh at publish time rather than weeks early. It guarantees every network gets a correctly sized image without a person being online at the post moment.
How it works
- 1A schedule trigger fires every hour and queries Airtable for posts whose publish time is now due.
- 2For each due post, two thumbnail variants are generated (square and wide) from the post copy.
- 3A logic step routes the square variant to feed platforms and the wide variant to platforms that prefer landscape.
- 4The post text plus the matched thumbnail is published to each target network.
- 5The Airtable row is updated to "Published" with the live links recorded.
Set it up
What you configure once, before turning it on.
- 1Connect AirtableBases, tables, views, automations.
- 2Connect Image generationManaged Nano Banana image renders, metered per image.
- 3Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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