MARKETING
Publish Shortlisted A/B Creatives to Social Platforms on Approval
When a variant is marked Approved in Airtable, posts it as an A/B test set across your social platforms with per-variant captions and notifies the team in Slack.
How it runs
The automated pipeline, trigger to output.
- TriggerAirtable variant status set to ApprovedAirtable
- LogicCollect approved variants and validate assets
- ActionPublish A/B set across social channelsSocial publishing
- ActionPost launch summary with links to SlackSlack
- OutputMark rows Launched with live post URLs in AirtableAirtable
What it does
Closes the loop from review to launch. The moment a marketer flips a shortlisted variant to Approved in Airtable, this flow assembles the approved creatives into an A/B post set, publishes them to your connected social channels, and drops a launch summary in Slack.
When to use it
Use it when approval is the bottleneck and you want zero manual re-uploading. A single status change in Airtable becomes a live, multi-platform test without anyone touching the platform UIs.
How it works
- 1An Airtable record update where status changes to Approved triggers the flow.
- 2A logic step gathers all currently approved variants for that campaign and validates each has an image and caption.
- 3The set is published as an A/B test across connected channels via post-to-platforms.
- 4The flow posts a launch summary, with platform links, to a Slack channel.
- 5Each Airtable row is updated to Launched with its live post URL.
Set it up
What you configure once, before turning it on.
- 1Connect AirtableBases, tables, views, automations.
- 2Connect Social publishingCross-post to X, LinkedIn, Instagram, TikTok, and 4 more in one call.
- 3Connect SlackChannels, DMs, threads, mentions.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Marketing workflows
Agentic UTM Taxonomy Steward: Detect, Explain, and Propose Fixes
An agent reviews the full backlog of campaign links in Airtable, reasons about taxonomy drift beyond rigid rules, drafts standardized replacements for malformed UTMs.
Slack UTM Check: Paste a Link, Get an Instant Verdict
Lets marketers drop a tracking URL into a Slack channel and get an immediate threaded reply that says whether the UTMs are valid, what is wrong, and a corrected suggestion.
Backlink Outreach Drafter for Verified Mentions
Picks verified, high-authority unlinked mentions from Airtable, drafts a personalized backlink-request email for each.
Source-Authority Verifier for Mention Provenance
Takes a queue of detected brand mentions and runs an agent that verifies whether each source is a legitimate, authoritative publisher versus a scraper or syndication copy.
Unlinked Brand-Mention Detector with Authority Scoring
Scans the web for fresh brand mentions, filters to ones that name you without linking back, scores the publishing domain's authority.
Weekly Brand-Mention Provenance Digest to Notion
Aggregates the week's tracked mentions from Airtable into a single summarized report covering new opportunities, authority distribution, and outreach progress.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.