LEAD GENERATION
Brave Search vertical prospecting to Airtable pipeline
On a weekly schedule, searches Brave for companies in a target vertical and location, parses the listings into clean company records.
How it runs
The automated pipeline, trigger to output.
- TriggerWeekly schedule fires with vertical + geography
- ActionRun Brave Search query set for the verticalBrave Search
- LogicParse results into company records, drop non-companies
- ActionRead existing Airtable rows to dedupe by domainAirtable
- OutputAppend net-new prospects to Airtable outreach baseAirtable
What it does
This workflow turns a public web search into a steadily growing prospect list. Every week it runs a set of Brave Search queries for a chosen vertical (for example "commercial HVAC contractors Austin"), extracts the company name, website, and snippet from each result, normalizes them, and writes any company you haven't seen before into an Airtable base ready for outreach.
When to use it
Use it when you are prospecting a niche from public directories and review sites rather than buying a list. It is ideal for territory-by-territory expansion, building a top-of-funnel for a new vertical, or keeping an evergreen list fresh without manual searching.
How it works
- 1A weekly schedule fires the run with the configured vertical and geography.
- 2Brave Search executes the query set and returns ranked organic results with titles, URLs, and snippets.
- 3A logic step parses each result into a structured record and drops obvious non-companies (aggregators, social profiles, marketplaces).
- 4The flow reads existing rows from Airtable and dedupes new candidates by normalized domain.
- 5Surviving net-new prospects are appended to the Airtable base with a "new" status and the source query stamped on each row.
Set it up
What you configure once, before turning it on.
- 1Connect Brave SearchWeb, news, image, video search.
- 2Connect AirtableBases, tables, views, automations.
- 3Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 4Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 5Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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