LEAD GENERATION

Live Badge-Scan Webhook to Instant Enriched Lead Alert in Slack

Receives badge scans from your booth scanner in real time, enriches each lead on the spot.

CategoryLead Generation
Enginesim
Difficultyintermediate
Triggerwebhook
Steps5
Setup~15 min

How it runs

The automated pipeline, trigger to output.

  • TriggerBadge scan posted to webhookHTTP webhook
  • ActionEnrich lead via Brave SearchBraveBrave Search
  • LogicScore and tag Hot/Warm/Skip
  • ActionWrite qualified lead to HubSpotHubSpotHubSpot
  • OutputPost enriched lead card to SlackSlack

What it does

Every time someone scans their badge at your booth, this workflow instantly looks them up and drops an enriched lead card into your sales Slack channel within seconds, so a rep can walk over and continue the conversation while interest is still hot.

When to use it

During the event itself, when speed matters more than batch processing. Ideal for teams running a booth who want zero lag between a scan and an actionable, researched lead.

How it works

  1. 1The booth scanner posts each badge scan to an HTTP webhook trigger.
  2. 2Brave Search enriches the name and company with title, size, and a recent signal.
  3. 3A scoring branch tags the lead Hot, Warm, or Skip based on company fit.
  4. 4Hot and Warm leads are written to HubSpot with the booth and timestamp.
  5. 5A formatted card with the enrichment summary and fit score is posted to the sales Slack channel for immediate pickup.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HTTP webhookTrigger any URL on agent actions.
  2. 2
    Connect Brave SearchWeb, news, image, video search.
  3. 3
    Connect HubSpotCRM, deals, marketing, support.
  4. 4
    Connect SlackChannels, DMs, threads, mentions.
  5. 5
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  6. 6
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  7. 7
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

Run this workflow in your colony.

14-day trial. No DevOps. No Sales call. Provisioned in under a minute.