MARKETING
On-Demand Slack Command to Audit a Campaign's Variant Fatigue
A Slack slash-command triggers an on-the-spot BigQuery audit of every ad variant in a named campaign, then replies in-thread with which variants are fatigued, holding steady…
How it runs
The automated pipeline, trigger to output.
- TriggerSlack slash-command with a campaign name triggers the auditSlack
- LogicParse and validate the requested campaign
- ActionQuery per-variant CTR trend and spend for the campaign from BigQueryBigQuery
- LogicClassify each variant as fatigued, stable, or scaling
- OutputReply in-thread on Slack with the per-variant verdictSlack
What it does
When a marketer types a Slack command with a campaign name, this workflow queries BigQuery for every active variant in that campaign, classifies each one as fatigued, stable, or still scaling based on its CTR trend and spend, and replies right in the Slack thread with a compact breakdown. No dashboard hunting, no waiting for the nightly job.
When to use it
Use this during standups, budget reviews, or whenever someone asks "how are the creatives holding up?" and you want an authoritative answer in seconds rather than opening the BI tool.
How it works
- 1A Slack slash-command (with the campaign name) triggers the run.
- 2A parsing step extracts the campaign and validates it exists.
- 3BigQuery returns per-variant CTR trend and spend for that campaign.
- 4A classification step buckets each variant into fatigued, stable, or scaling.
- 5The workflow replies in the same Slack thread with the per-variant verdict and a call-out of which to refresh.
Set it up
What you configure once, before turning it on.
- 1Connect SlackChannels, DMs, threads, mentions.
- 2Connect BigQueryDatasets, queries, schemas.
- 3Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 4Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 5Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
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