LEAD GENERATION
Deep-Enrich Event Attendees with Perplexity Before Loom
Scrapes attendees with Apify, runs each company through Perplexity for fresh context, writes a personalized talking-point summary to Attio.
How it runs
The automated pipeline, trigger to output.
- TriggerOperator submits event URL
- ActionScrape attendee list with ApifyApify
- ActionResearch each company with PerplexityPerplexity
- ActionUpsert lead and research hook to AttioAttio
- ActionQueue researched Loom introLoom
- OutputSave Loom link and research notes to AttioAttio
What it does
Goes beyond name-and-title scraping. Each attendee's company is researched live with Perplexity so the Attio record and the queued Loom intro both carry a specific, current hook, recent funding, a product launch, a hiring signal.
When to use it
Use for high-value, low-volume target lists where a generic intro won't cut it and a researched, relevant opener materially lifts reply rates. Best for ABM and founder-led sales.
How it works
- 1You trigger the run with the event URL.
- 2Apify scrapes the attendee list.
- 3For each lead, Perplexity researches the company and returns one or two timely talking points.
- 4The lead plus the researched hook is upserted into Attio.
- 5A personalized Loom intro is queued, scripted around the Perplexity talking point.
- 6The Loom link and research notes are saved on the Attio prospect for the rep.
Set it up
What you configure once, before turning it on.
- 1Connect ApifyActors, scrapers, datasets.
- 2Connect PerplexitySearch-grounded answers with citations.
- 3Connect AttioReal-time CRM with structured data + powerful views.
- 4Connect LoomVideo transcripts, libraries.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.
