LEAD GENERATION
Conference Speaker Enrichment into Attio CRM
Scrapes a conference speaker roster, uses Exa to enrich each person with their company, role, and recent web context, then creates enriched person and company records in Attio.
How it runs
The automated pipeline, trigger to output.
- TriggerManual run with speaker page URL
- ActionScrape speaker roster with ApifyApify
- ActionEnrich each speaker via Exa searchExa
- LogicFilter on enrichment confidence
- ActionCreate linked Company + Person in AttioAttio
- OutputSummarize enriched vs review counts
What it does
Takes a conference speaker lineup and turns thin names into full CRM-ready records: it finds each speaker's current company, title, and a short recent-activity summary using Exa web search, then writes linked person and company records into Attio.
When to use it
Use it when speakers are your highest-intent targets and you want them in your CRM already enriched, instead of handing reps a bare list of names to research one by one.
How it works
- 1You start the run with the speaker page URL.
- 2Apify scrapes the speaker grid into structured rows.
- 3For each speaker, Exa runs a targeted search to resolve current employer, title, and one recent professional signal.
- 4A confidence filter drops entries where Exa could not confidently match a company, routing them to a review list.
- 5Confident matches create or update a Company record and a linked Person record in Attio, stamped with the event as the source.
- 6The flow outputs how many speakers were enriched, created, and sent to review.
Set it up
What you configure once, before turning it on.
- 1Connect ApifyActors, scrapers, datasets.
- 2Connect ExaNeural search across the web.
- 3Connect AttioReal-time CRM with structured data + powerful views.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Lead Generation workflows
Webhook-triggered Brave rising-keyword check into a Notion trend queue
When an external trend or alert tool fires a webhook with a keyword, checks Brave for current intent volume and freshness, has an LLM judge whether it's a real warm signal.
Fuzzy-match badge companies to Salesforce accounts and enrich
Resolves messy hand-typed company names from badge scans to canonical Salesforce accounts using domain and fuzzy-name matching, enriches missing firmographics.
Manual Brave keyword sweep into an Airtable research board
On demand, sweeps a topic across Brave Search, clusters the results by buying stage with an LLM, and writes a deduplicated research board to Airtable with company, source URL.
Daily rollup of scored webinar leads from Airtable into HubSpot lists
On a schedule, read newly scored webinar leads from Airtable, sync each into the matching HubSpot tiered list (Hot/Warm/Cold).
Fast-track hot webinar leads into HubSpot and ping the rep on Slack
After a webinar, identify attendees whose poll answers signal high purchase intent, create or update their HubSpot contact with a lead score.
Classify open-text webinar poll answers with AI and enrich the lead record
For webinars that use free-text poll questions, an AI step reads each attendee's written answers, classifies intent and pain points into structured fields.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.
