LEAD GENERATION
Speaker Roster Research Desk in Airtable with Daily Watch
Watches a conference speaker page on a daily schedule, detects newly added presenters, researches each one.
How it runs
The automated pipeline, trigger to output.
- TriggerDaily schedule fires
- ActionScrape current speaker pageFirecrawl
- LogicKeep only speakers not already in AirtableAirtable
- ActionResearch each new speaker's role and company newsExa
- ActionSummarize talking points and assign ownerOpenAI
- OutputAppend researched speakers as rows in Airtable trackerAirtable
What it does
Keeps a living Airtable base of conference speakers as an ABM research desk. Each day it re-crawls the speaker page, finds presenters that weren't there yesterday, builds a research dossier for each, and appends a deduplicated row so the team works a clean, growing list.
When to use it
Use it for conferences that announce speakers in waves over weeks. Instead of checking the site manually, you get new presenters delivered into a structured tracker the moment they're listed, already researched.
How it works
- 1A daily schedule triggers the run.
- 2Firecrawl scrapes the current speaker page and returns the full presenter list.
- 3A dedupe step compares against speakers already stored in Airtable and keeps only the new arrivals.
- 4Exa researches each new speaker's recent posts, role changes, and company news.
- 5An OpenAI step summarizes the research into a talking-points field and a suggested outreach owner.
- 6Each new, researched speaker is appended as a row in the Airtable ABM tracker with status set to New.
Set it up
What you configure once, before turning it on.
- 1Connect FirecrawlCrawl, scrape, structured extract.
- 2Connect ExaNeural search across the web.
- 3Connect OpenAIModels, embeddings, files.
- 4Connect AirtableBases, tables, views, automations.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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