MARKETING
Daily Sender Reputation Scorecard
Each morning it pulls the prior day's bounce, complaint, and open metrics per sending domain from Postgres, scores each domain's health.
How it runs
The automated pipeline, trigger to output.
- TriggerDaily morning schedule fires
- ActionAggregate yesterday's metrics by domainPostgres
- LogicScore and rank domain health
- OutputPost ranked scorecard to SlackSlack
- ActionArchive snapshot rows in AirtableAirtable
What it does
This workflow turns raw send telemetry into a single morning reputation scorecard. For every sending domain and subdomain it grades deliverability health from yesterday's bounces, complaints, and engagement, then ranks them so the team sees the weakest sender first.
When to use it
Run it when you send from multiple domains or subdomains and want a daily pulse instead of reacting only to alerts. It is the standing report that catches slow degradation a threshold alarm would miss, and the Airtable archive builds a week-over-week trend line.
How it works
1. A daily morning schedule starts the run. 2. A Postgres query aggregates yesterday's sends, hard bounces, complaints, and opens grouped by sending domain. 3. A logic step computes a 0-100 health score per domain and sorts worst to best. 4. A Slack message posts the ranked scorecard with per-domain rates and an overall trend arrow. 5. An Airtable write appends one snapshot row per domain so the historical trend is queryable later. The scorecard always posts, even on a healthy day, so the team has a reliable daily artifact.
Set it up
What you configure once, before turning it on.
- 1Connect PostgresAny Postgres URL — query, write, migrate.
- 2Connect SlackChannels, DMs, threads, mentions.
- 3Connect AirtableBases, tables, views, automations.
- 4Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 5Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 6Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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