MARKETING
Real-time UTM validation API for link builders
Exposes a webhook that any link-builder form or browser extension can call to validate a campaign URL on the spot.
How it runs
The automated pipeline, trigger to output.
- TriggerWebhook receives candidate URLHTTP webhook
- ActionParse URL and extract UTM parameters
- LogicValidate values against approved taxonomy
- LogicBranch on pass or fail and build correction hints
- OutputReturn structured JSON verdict to callerHTTP webhook
What it does
This workflow turns your UTM taxonomy into a callable validation service. A link-builder UI, spreadsheet macro, or browser extension POSTs a candidate URL to the webhook; the flow parses and checks every UTM parameter and responds synchronously with a verdict plus a list of specific violations and suggested corrections. Bad links never get copied to the clipboard.
When to use it
Use it when you want validation at the point of creation rather than after the fact — embedding the guardrail directly into whatever tool marketers use to build links, so the taxonomy is enforced before a URL ever leaves the builder.
How it works
- 1A webhook receives a POST with the candidate URL and optional context.
- 2The flow parses the URL and extracts all UTM parameters.
- 3It validates each value against approved vocabularies and formatting rules.
- 4A branch decides pass or fail and assembles violation messages with fixes.
- 5The webhook responds with a structured JSON verdict the caller renders inline.
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 3Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 4Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Marketing workflows
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Agentic UTM Taxonomy Steward: Detect, Explain, and Propose Fixes
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Nudge translators on overdue localization returns and escalate stuck ones
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Backlink Outreach Drafter for Verified Mentions
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Source-Authority Verifier for Mention Provenance
Takes a queue of detected brand mentions and runs an agent that verifies whether each source is a legitimate, authoritative publisher versus a scraper or syndication copy.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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