MARKETING
Auto-correct UTM links at the webhook before they go live
Receives a link-build request via webhook, normalizes its UTM parameters to taxonomy spec (casing, source aliases, slug format), and returns the corrected URL.
How it runs
The automated pipeline, trigger to output.
- TriggerWebhook receives a link-build requestHTTP webhook
- LogicParse and normalize UTM parameters
- LogicBranch: auto-correctable vs unrecoverable
- LogicRebuild canonical URL
- OutputRespond with corrected link or rejectionHTTP webhook
What it does
This workflow sits in front of your link-shortener or campaign-builder as an HTTP endpoint. It takes a raw URL, rewrites the UTM parameters into canonical form — lowercasing mediums, mapping known source aliases (`fb` to `facebook`), and reformatting the campaign slug — and hands back a clean link. If a parameter is broken beyond auto-repair, it returns a structured error instead.
When to use it
Use it when you want correction, not just detection: a single endpoint any tool can call so links are normalized at creation and bad UTMs never reach production.
How it works
- 1An HTTP webhook trigger receives a URL and optional campaign metadata.
- 2A logic step parses the UTM parameters and applies normalization rules and alias maps.
- 3A branch separates fully-correctable links from ones with unrecoverable values.
- 4A logic step rebuilds the canonical URL for the correctable path.
- 5The webhook responds with the corrected link or a structured rejection payload.
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 3Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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